Mark
Hendriksen
After
various other entrepreneurial activities, Mark joined the tourism
industry in 1996, and then founded his own travel publishing
company and quickly built up a successful
portfolio of travel magazines and visitor guides which were
subsequently sold to Morris Communication Company LLC (MCC)
Augusta, GA, USA in May 2002. Mark became the CEO and
Publisher at Morris UK, the MCC European base from where; IN
London,
The London Guide and Best of Britain by Rail are now their
core publications.
Over
the past eight years Mark has supported and promoted UK tourism
both domestically and internationally, and has worked closely
at all levels of the industry where, ‘we worked to capitalize
on the needs of the future and looked a little bit differently
on how we were approaching travellers and making information
useful for them’. Mark has been pivotal in bringing together
MCC’s travel media and publishing divisions to a wider
audience.
MCC
travel-related business’ include the above UK titles, plus;
Cadogan Guides and Globe Pequot Press (book publishers and distributors),
Best Read Guides (USA), selected Where franchises across the
US, IN New York, Quick Guides, Guest Informant and Riviera Radio
(Monaco).
Mark
is now an adviser in "intelligent business growth" and active
contributor to The Tourism Network's newsletter, website and
events programme.
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